Understand Your Members Like Never Before with AI Insights

Get real-time analytics on member behavior, engagement, and retention trends. Identify what works, refine strategies, and keep your community thriving.

Try GroeFit Dashboard
User interface of a device settings page with a highlighted section showing a gym cardio room filled with treadmills and dumbbell racks.
Dashboard showing two charts: YTD gym attendance by generation and sex with a stacked area graph, and 25 month member count with a blue bar chart.
Dashboard web interface displaying gym member analytics including active members, at-risk members, member churn, eligible population, loyalty, market saturation, market capture, potential revenue, and a 12-month net member change chart.
Dashboard screenshot showing Member Insights with a table listing gym members' risk level, name, start date, membership type, average visits per week, and weekly attendance graphs.
Woman performing a squat exercise on a step platform in a gym.
Dashboard interface showing Onboarding Module with three onboarding sequences listed: New promotional 09/26 with 4 members, Test Sequence with 0 members, and Demo Onboarding with 2 members, plus an Add Sequence button.
Dashboard showing gym space utilization with circular charts for Cardio (40.7%), Free Weights (44.4%), and Selectorized (42.5%), plus a line graph of daily utilization from Nov 16 to Dec 15.
Dashboard interface showing class analysis with bar charts for class dropouts and attendee timing by trainers and class types, including filters and navigation menu.
Dashboard screen showing market analysis with male and female age group bar charts and detailed zipcode analysis insights.
Computer Vision
Lower Churn
Retention Increase
Performance
Security In Mind
Privacy
Actionable Insights
100% Organic
Plante Based
Gluten Free
Fair Trade
Lab Tested
Vegan
Non GMO
Keto

// The visibility gap

You can’t fix what you can’t see

You are not running a hobby. You are running a performance business where people, programs, and profit all have to pull their weight. The problem is that you are making big decisions on limited information. Check ins, gut feel, and scattered reports only tell you who showed up, not who is drifting, what the floor really feels like, or where money quietly leaks out the back door.

Try dashboard
Bubble chart showing demographic data for Gen Z and Gen X from January to May with values up to 40k.

Lack of motivation

Approximately 30% of gym members cite lack of motivation as their reason for quitting.

Line graph showing monthly cost increasing from January to August with a peak at nearly 30k in August.

High costs

The cost of acquiring a new member is five to seven times higher than retaining an existing member.

Line chart showing retention rate over the last 7 days with two data lines, one in blue and one in green, fluctuating between 0 and 40 percent.

Low retention

The average gym membership retention rate is approximately 67% after one year.

// What GroeFit does

How GroeFit can help your gym

GroeFit streamlines operations, automates tasks, and provides data-driven insights—so you can spend less time managing and more time leading.

See it live
Dashboard page titled Alert Center showing alerts for malfunctioning treadmill, detected tailgating, and missed opportunity with options to take action, ignore, or mark as improper alert.
// Access

Tailgating alerts

Automatically identify tailgating and access violations in real time. Reduce security risks, enforce policies, and maintain a safe, compliant environment without adding friction for employees or members.

Dashboard showing cardio breakdown with live cycling studio feed, performance trend graphs, and usage percentages for bikes 1, 2, and 5.
// Floor

Space utilization

Track traffic patterns and occupancy trends to uncover underused or overcrowded areas. Make smarter layout, expansion, and scheduling decisions backed by real behavioral data.

Dashboard screen displaying a Member Insights table with gym members' risk levels, names, start dates, membership types, average visits per week, and weekly attendance graphs.
// Members

Behavior monitoring

Analyze how members interact with your facility over time. Identify peak usage, dwell time, and behavioral trends to improve experiences, retention, and operational planning.

Market analysis dashboard showing eligible population of 162,745 people, market capture of 4,030 members, a heatmap of zip codes with saturation and member distribution, and detailed age and gender breakdown for zip code 78202.
// Market

Market insights

Aggregate anonymized data to reveal broader usage trends and benchmarks. Understand demand patterns, growth opportunities, and competitive positioning within your market.

// Why GroeFit

No new hardware. No facial recognition. No surveillance.

Most gym intelligence asks you to buy something new and trust it with something private. GroeFit runs on the cameras and access control you already own, reads the floor instead of faces, and hands every decision about a person back to your team.

See what's in each tier
  • // Hardware

    Your cameras. Your access control.

    Groe runs on the camera and entry systems already on your wall — including Axis, Hikvision, Amcrest, Dahua, Avigilon, and UniFi. No new sensors, no rip-and-replace, no capital request. How much signal you get depends on your setup: 1080p or better, mounted high with a clear view of the area, works best.

  • // Privacy

    No faces. No biometrics.

    Groe never uses facial recognition and never stores biometric data. Cameras read movement, dwell, and entry events — they do not identify anyone. When floor activity is tied to a specific member, that link comes from the check-in event in your access control or membership system, not from the camera.

  • // Staff

    It watches the floor, not your team.

    Missed desk detection measures how long a member waited, not how an employee performed. No staff scoring, no productivity tracking, no leaderboard.

  • // Coverage

    Built for the unstaffed hours.

    24-hour and lightly staffed clubs are where visibility drops to zero. Tailgating, equipment faults, and floor congestion are logged whether or not anyone is at the desk.

  • // Timing

    Alerts, not a monthly report.

    Risk scores and access events update as behavior changes. You learn a member is drifting while there is still time to call them, not in next quarter's churn summary.

  • // Judgment

    Groe flags it. You choose the response.

    The platform surfaces the member, the zone, or the machine that needs attention, with the behavior behind it. From there your team can act on it directly, or let Groe send the personalized follow-up for you.

// Explore each capability

// Tier 3
01

Tailgating

Detect unauthorized gym access with automated tailgating detection. Groe uses computer vision and access control integration to monitor entry points and protect member access.

interested? find out more →
// Tier 3
02

Missed Desk

Identify missed member interactions at your gym’s front desk. Groe uses computer vision to detect service opportunities and improve member experience without monitoring staff.

interested? find out more →
// Tier 2
03

Space & Equipment Utilization

Optimize your gym layout with real space utilization analytics. Groe tracks equipment usage, peak-hour congestion, and facility performance to improve revenue per square foot.

interested? find out more →
// Tier 1
04

Risk Analysis

Detect at-risk gym members before they cancel. Groe provides advanced member risk analytics, churn prediction, and retention insights for fitness businesses.

interested? find out more →
// Tier 1
05

Market Insights & Analytics

Discover your next members with ZIP-level gym market analysis. Groe provides fitness market analytics, demographic insights, and growth opportunity mapping for gyms.

interested? find out more →
// Tier 1
06

Smart Onboarding Module

GroeFit helps gyms bring structure and consistency to new member onboarding. By supporting clear follow-up, automation, and visibility, GroeFit reduces early churn and ensures every new member gets the attention they need from day one.

interested? find out more →

// How it works

From your camera feed to a call your team makes

GroeFit is API-first and sits on top of the systems you already run — common gym platforms connect turnkey, anything else through our documented API. No new workflow for your staff, and it returns four things: who is drifting, what is broken, where the floor is tight, and who wasn't helped.

  • <24 hrs Deployment from system access
  • 0 New cameras required
  • 0 Biometric records stored

  1. Connect

    Groe links to the cameras and access control already installed at each location, and imports member records from your management platform. Nothing new goes on the wall.

  2. Observe

    Computer vision reads entry events, movement, dwell time, and equipment use across the floor, continuously. Zones are mapped to your real layout and validated against the camera view.

  3. Surface

    Behavior becomes numbers in the Insights Portal: a risk score per member, utilization per zone and machine, market capture per ZIP, and an alert the moment something changes.

  4. Act

    Your team gets the member, the zone, or the machine that needs attention, with the behavior behind it. From there you can act on it directly, or let Groe send the personalized follow-up for you.

Book a walkthrough

No commitment · Free consultation · San Antonio & remote

Computer Vision
Lower Churn
Retention Increase
Performance
Security In Mind
Privacy
Actionable Insights
100% Organic
Plante Based
Gluten Free
Fair Trade
Lab Tested
Vegan
Non GMO
Keto
// Choose a tier

Simple pricing for gym operators.

Pick the plan that matches your operating depth today. You can grow into stronger automation, richer analytics, and service support as your footprint expands.

Base
$129 per month, per location
Unify every system.
Bring together your member management, CRM, reporting, and member intelligence so your teams spend less time assembling information and more time acting on it.
Talk to sales
What's included
  • Connects to your member management system
  • Connects to your CRM
  • One report across all your locations
  • Class analysis: what fills, what doesn't
  • Churn risk scoring on every member
  • Automated member messaging, AI-drafted and personalized
  • Member surveys
  • Local market analysis
  • One unified profile per member
  • 1 advanced analysis per month
Visionary
$389 per month, per location
Capture every moment.
Understand actual space, equipment, and class utilization, identify operational issues, and respond to key moments in real time, using your security cameras like never before.
Talk to sales
What's included
  • Everything from Base Tier
  • See which areas and machines get used, anonymously
  • True class attendance, including late arrivals and early exits
  • Rerack alerts when weights are left out
  • On-time opening tracking for every location
  • Real-time alerts as issues happen
  • Build automations and surveys in plain English
  • 3 advanced analyses per month
Peak
$999 per month, per location
Know Every Journey.
Connect in-club behavior with individual member profiles to identify needs, personalize engagement, uncover training opportunities, and understand risk at a completely new level.
Book a walkthrough
Early-adopter pricing. This rate increases in January.
What's included
  • Everything from Base + Visionary
  • Tailgating detection at your entry
  • Missed front-desk opportunities when no staff is there
  • Space & equipment utilization per member
  • Comprehensive member journeys, first visit to today
  • Members categorized by how they actually train
  • Internal upsell opportunities: PT, classes, upgrades
  • Build any report in plain English
  • 5 advanced analyses per month

Need more support?

Add these services at any tier level if your team wants extra help with growth, implementation, or executive reporting.

Add-onCFO Support Services

Financial visibility and planning help for operators who want stronger margin discipline.

Add-onSEO & Social Media Ads

Demand generation support to help locations capture more local interest.

Add-onCRM & MMS Partnership Programs

Partner workflows and messaging support to keep outreach consistent across locations.

// Before you ask

Questions? We’ve got answers.

We’ve got answers to help you make the switch to GroeFit.

Will member privacy be an issue?

Our computer vision technology does not use facial recognition technology so your members privacy is safe with us and is the highest priority for Groe Solutions.

Is it required to purchase additional hardware?

You do not need to purchase any additional hardware, we will integrate with your current security systems.

How long does deployment take?

Deployments usually do not take longer than 24hrs.

Can insights be exported or integrated into other tools?

Yes, we are able to export and integrate with any existing gym software that you use.

Can we start small and scale?

Yes, we have various package plans to fit every gym.

Computer Vision
Lower Churn
Retention Increase
Performance
Security In Mind
Privacy
Actionable Insights
Computer Vision
Lower Churn
Retention Increase
Performance
Security In Mind
Privacy
Actionable Insights

// Ready when you are

Focus on what matters: building a thriving gym community

More engagement. More retention. More growth. Let automation handle the operations, so you can invest in your members and culture.

Book demo
Member training with free weights on the gym floor.
Members working out during a busy session.
Member stretching in a studio space.
Front desk staff greeting an arriving member.
Gym performance metrics on screen.
Trainer working one to one with a member.